AMAZING BEGINNINGS START WITH SIMPLE SOLUTIONS
As a brand strategist LA Branding combines business, marketing, communications, and design concepts to develop meaningful, distinguished, and authentic brands for new start-up entrepreneurs, and new companies both big and small. We don't just come up with what’s cool; we craft the message your customers want to hear and one that you can deliver on. We’ve seen firsthand how the power of a brand can elevate a company from a commodity to a valued partner; how it can rescue a business from the trenches of an impossible-to-win price war, and how it can motivate employees and customers alike to become full-fledged fans. We develop the tools and show you how to use them. The rest is up to you.
Developing a strong, authentic brand and delivering it consistently is the foundation upon which every successful business is built. And we can help you lay that first stone. We’ll help uncover what makes you special, differentiates you from the competition and defines who you are, who you can be, and address the needs of your target audience. The development of your brand will be essential to consistently delivering the right message to the right people to create a valuable business relationship.
Brand Clarity, Strategy
& Identity Consulting
A strong brand is manifested through clear understanding and communicating who you are, what you do and whom you do it for.
We launch this process by assisting in
clarifying your message and positioning the valuable expertise you have to the forefront.
A cohesive look and feel is the key to ensuring the visuals, messaging, interactive and motion designs are on point when developing the unique messaging of your brand, and content representation. We provide visual design services through digital, print and film installations that will captivate and inspire your clients!
& Content Management
Content creation is not only about amazing content! It's about consistency and sustainability. We offer services that assess where your content creation can improve experiences, value, profitability, and systems for your brand. We provide you with tools on how to manage and where to share your
mind-blowing content that will ignite and encourage conversation while increasing
your visibility and profitability.
Branding Course: The Beauty In Tooting Your Own Horn
As a personal branding consultant, it is unquestionably necessary for me to share my BS. No, I'm not using sentence enhancers, I'm talking about my "Belief System." I believe that everyone has a purpose and that purpose requires an advocate!
LA Branding is where intention & perception align in truth!
Creating a fairy-tale brand through consulting isn’t my super-power. My Purpose is to champion your passions and unfold the layers of divine value you’ve been hiding from the world. I am purposed with the gift of discovering the message you’re leaving in the bottle, the know-how you doubt you have, and the genius you tell yourself people can find elsewhere.
As your personal purpose champion, I help you cultivate your BS! Nope, I’m still not using any sentence enhancers, I’m talking about your "Best Self" within your “Branding Strategy.” It’s time for you to leverage your strengths and use them for what you want, whether it be speaking engagements, more clients, a better career, or the simple satisfaction of doing something amazing to honor your inner superstar!
Trust me when I tell you there is a world full of people seeking validation, encouragement, and education from those very gifts you are shelving or are having trouble actualizing.
Why hold back?!
I understand the doubts, fears and creative exhaustion that have a tendency to overwhelm you when you leap into your passion. Trust me when I say, I've been there. I'm here to tell you, it doesn't take a shot of liquid courage to share who you are, what you do and why you do it. All you need is someone to help you establish brand clarity and execute your brand strategy!
As a full-time creative-director and editor, I have observed first-hand how suppressed our purpose and passions are. As a result of my work, both past and present, I am reminded time and time again of how important it is to share your genuine self in order to design a brand that champions your passions and nurtures your purpose!
Get To Know More About Me...In my 3rd Person Voice!
I eat, sleep, and breathe creative strategy.
Lena Anderson is a motivated creative business owner and consultant who uses her skills and platforms to bridge the gap between real-life success and underrepresented media portrayal as well as encourage healthy conversation with the elephant in the room.
For years she has served as a fountain to those seeking inspiration, business advice or a good laugh. When she isn't working on encouraging positive change in media as the director and producer of her new YouTube show I Want My Pink Back, she is consulting and educating entrepreneurs about the vitality of their brand via her platform LA Branding and Co-Owned Business Women Win 2Gether.
Born and raised in the Bronx, Lena grew up using her downtime to playfully exchange dialogue with her community to create media stories with her family. You can say that she was pre-destined to dive into her God-given passion and purpose as an adult but in a more intentional way.
Her instinctive and innovative ideas have been used for not only her business endeavors but to also serve those with a like-minded vision. Her previous work with young children and her desire for her own children to be encouraged by positivity is what motivates her to see a change in the way people perceive their strengths as well as their weaknesses.
Her ten journey as a creative director in media has blessed her with an opportunity to create platforms that will honor the courage and sincerity of positive everyday role models the world tends to overlook.
"My goal is to make manifest the light I see shining in others. I am a catalyst for positive growth and awareness and love to give prominence to positive role-models for future generations to look up to."
My Specialties Are:
Media Broadcasting, Brand Development & Management, Creative Strategy, Advertising and Marketing Campaigns, Brand Consulting, Graphic Design, Digital/Print/Broadcast, Interactive Design & Development, Social Media Programs, Implementing Ideas
WHO I AM OFF THE CLOCK
(Depending on what clock you're looking at)
I am a happy wife and inexplicably goofy mother of five children and one dog. I love motivating and supporting people and seeing them glow with unapologetic awesomeness. I also love foodgasms and having endless love affairs with books. I am also a full-time learner, part-time geek and per-diem shower singer who loves music, art, and action-packed movies!
As a wife, mother and entrepreneur I have an understanding of how difficult it can be managing all things family, business, friends and all of the roles adulting has to offer.
Encouraging women and the youth to pursue their dreams is my passion and purpose. Transparently admitting my flaws and appreciating every moment and lesson learned has contributed to my growth. This consciousness has led me to continuously build a life that will allow me to live with intention while creating an all-encompassing space for my children so that they will not only learn from what they see but also participate and contribute in the makings of all that I do.
Now that I've shared a bit about myself, I'd love to hear from you! Hit the "Let's Build!" button to get the personal purpose pushing started!
Having the pleasure to work with Lena on my media kit has been a blessing and inspiring to say the least. Her gifted ability to draw in a reader and gain a sense of awareness and knowledge of a person thru her pen is awesome. Thanks for building with me and illuminating our Brilliance!!
— Shemekka Ebony, Community Engagement Strategist